What’s so hard about blogging?
So, you’ve probably read a lot here and there about blogs being one of the best ways on the Internet to not only establish your expertise, but even grab some search engine traffic. I talked about blogging as a foundational tool for thought leader’s / subject matter expert’s personal brand. Over the past month or [...]
Back to school with Anita Campbell
A diner I used to eat in had a sign over the cash register: “If you enjoyed your meal, tell your friends. If you didn’t, tell us”. Of course, we all know that way it really works is if you have a good experience, you probably don’t tell anyone; and if you have a bad [...]
10 seconds to stand out
Here’s a quick tip if you use LinkedIn. When you invite someone to join your network, personalize the invitation. How tired do you get of seeing: David, I’d like to add you to my professional network on LinkedIn. – Some Contact There’s nothing wrong with accepting the default message and it’s certainly a benefit of [...]
“Recession-Proof” your Career
The good folks over at The Personal Branding Blog have been writing a series of tips on recession proofing your career through your personal brand. While they are titled from the point of view of personal branding, I’ve found most of the tips to have broad applicability and just make sense. The tips, currently at 10, [...]
A Personal Branding primer
I’ve mentioned the topic of Personal Branding a few times before, but a recent post (along with a free download) on Chris Brogan’s blog got me inspired to write a primer describing my views of this concept. I’ve been hearing the term more and more, maybe you have too, so I’ve been not only giving it some thought, [...]
