30 second MBA?
I finally got around to reading through the recent Fast Company magazine, and saw a little promo for one of their online features: The 30 Second MBA. Normally I never check those kind of online features out; they are almost always characterized by little value and/or over the top marketing. I respect Fast Company though – if you haven’t subscribed or checked it out, it is very well done. And with contributors to the program including Alan Mulally (Ford CEO) and John Chambers (Cisco CEO), it seems worth checking out.
It’s a pretty simple little mini-site. Each week a management topic is covered. Topics include some basics like “How to retain and nurture talent” and “How can teams make better decisions?“, to more interesting topics like “In a highly networked global world, has the meaning of leadership changed?” and “What do you do when you don’t know what to do?“ The topic of the week is then covered via a 30 second video Monday through Friday, with a different “faculty member” each day.
I watched a handful of videos on some of the topics and, as you might guess, there is only so much wisdom you can impart in 30 seconds, no matter how smart you are. That said, the faculty members are all incredibly successful individuals and the 30 second format really forces them to succinctly present one clear thought per segment. A bonus is that the site is basically ad free, expect for a small banner ad that pops up in the video for a few seconds.
So if you’re looking for inspiration, have a passion around a particular topic, or are just curious, check out Fast Company’s 30 Second MBA site, and let me know what you think.
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